The State of Independent Film Distribution

The rules are changing. The old playbook may not be enough. So… what’s actually working?

Streaming. Theatrical. 4-walling. Series conversions. Direct-to-audience. Sales agents. Distributors. AI. Festivals.

What’s hot? What’s not? And where are the real opportunities for independent producers?

Join WIP for a candid, behind-the-scenes conversation with Madeleine Schumacher,  Director of Distribution/Head of Content at Giant Pictures about the realities of today’s distribution landscape, and what producers need to know before they even start rolling.

We’ll get the SCOOP on:

• What are distributors actually looking for right now?

• Is streaming still the golden ticket—or are there better paths?

• Does the traditional distribution “waterfall” still work for financing?

• Could 4-walling or direct-to-audience strategies make a comeback?

• Is converting a feature into a series a smarter route to market?

• What’s the real temperature on AI?

• Distributor vs. sales agent: Who does what and who do you actually need?

• How do you turn a festival premiere into an audience?

• And most importantly: How do you build a distribution strategy before you spend your production dollars?

This isn’t a Distribution 101 conversation. It’s a state-of-the-market reality check, with fresh ideas, hard questions, emerging strategies, and an honest look at the challenges and opportunities ahead.

Whether you’re developing your first feature or bringing your tenth film to market, come get the SCOOP before you make your next move.

September 23rd, 12:00 PM PT | 3:00 PM ET | 7:00 PM GMT

Featuring Madeleine Schumacher at Giant Pictures

Moderated by Stephanie Dawson (WIP

Q&A to follow

As a courtesy to all members, please RSVP if you are certain you are able to attend.

This is a WIP member-only soiree. Members should please reach out to WIP leadership for prior approval if they wish to invite a special guest or prospective member who meets the membership criteria. This meeting is a safe space for peers to discuss freely, and all must adhere to the Women Independent Producers: Code of conduct.